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Assemble Protocol



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Market stats

Market cap


Volume (24h)


Circulating supply

1.2B ASM

Typical hold time

14 days



All time high


Price change (1h)


Price change (24h)


Price change (7d)


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Assemble Protocol is on the rise this week.

The price of Assemble Protocol has risen by 46.07% in the past 7 days. The price increased by 27.19% in the last 24 hours. In just the past hour, the price shrunk by 1.99%. The current price is $0.0192 per ASM. Assemble Protocol is 97.05% below the all time high of $0.65.

The current circulating supply is 1,240,454,761 ASM.


Average ratings from the community

4.4 out of 5

475 ratings











ASM is an Ethereum token that powers Assemble, a platform where users and merchants can aggregate, manage, and spend reward points. On Assemble, point providers and retailers can run special events or promotions, providing benefits like discounts for ASM holders.

What Is ASSEMBLE Protocol (ASM)? 

ASSEMBLE Protocol (ASM) is a platform to unify global reward points across e-commerce systems using blockchain. The platform allows users and merchants to aggregate, manage, and spend reward and loyalty points. Users can use their points to buy goods and services on the ASSEMBLE Marketplace or convert them into ASM tokens, which users can swap for cash on supported exchanges.

According to its whitepaper, the ASSEMBLE Protocol is an Ethereum-based platform that integrates the three pillars of e-retail:

  1. Point providers (enterprises)

  2. Point consumers (customers serviced by enterprises)

  3. Retailers (individuals and enterprises to use for their sales channels and advertising tools)

Customers who have gathered points from several sources cannot combine or convert them into a single point using the currently available point management facilities. As a result, they cannot use or trade reward points as often as they wish because they are only authorized to use them at a single franchise store.

The whitepaper suggests that ASSEMBLE aims to create an ecosystem that benefits all stakeholders of the loyalty points industry using a three-pronged approach. This strategy includes Point Exchange, Marketplace, and Data Infrastructure. Point exchange (PX) integrates rewards points. It converts them into ASP (ASSEMBLE points), a single key loyalty point of the platform. Then, using ASPs, users can pay for goods and services offered by partner organizations on Marketplace (MP). Apart from this basic functionality, the ASSEMBLE Protocol provides a framework for point providers to build data management systems (Data Infrastructure or DI), including designing advertising campaigns. Additionally, the ASSEMBLE Protocol prevents the loss of millions of unused rewards points every year. 

ASSEMBLE Token (ASM) is the native utility token of the platform. Consumers can exchange ASSEMBLE points for the ASM Token, and users can trade or swap for cash in turn. Traditional loyalty programs do not allow users to transfer their external reward points. However, the protocol converts the reward points to ASM tokens. The platform allows users to quickly trade these tokens with others as digital assets.

Furthermore, customers can pay for platform fees using ASMs. Similarly, point providers and retailers can use ASM tokens to pay for advertisements on the Assemble protocol platform. In the whitepaper, the development team’s aim is that once the platform gains traction, the value of ASMs can be retained and increased through regular buyback policies.

History of ASSEMBLE Protocol

ASSEMBLE Protocol is a Korean company that combines the expertise of its partners and YWMobile. ASSEMBLE was aided in its market entry by existing loyalty point clients secured by the partners. Park Kyu Do oversees the ASSEMBLE protocol as the CEO. He is also the CEO of, Clubpass, and Marketing Friends. LeeSung Hyen is the CTO, a seasoned system integrator of various tech-based projects, and the director of the 13 Mile. The team released the updated whitepaper in January 2022.

How Are ASM Tokens Staked?

ASM tokens are ERC20 tokens on the Ethereum blockchain. Users can use their ASM tokens to access rewards such as events, discounts, gift cards, and coupons by staking them on the platform. Anyone can join ASSEMBLE's Marketplace as a retailer after staking enough ASM tokens.

How Many ASM Tokens Are There?

The total issuance of ASM is 1,500,000,000, and 25% of it (375,000,000 ASM) was sold through an initial coin offering to raise funds for technical support, promotion, operations, and finance. All the unsold tokens from the ICO were burned. Token burning removes cryptocurrencies from circulation by sending them to unusable wallet addresses, thereby creating scarcity. According to the whitepaper, all the ASM tokens distributed are locked in a smart contract for a period. Smart contracts are just like regular contracts; however, instead of being drafted on paper, these contracts run in the form of protocols on blockchain. The company hopes that by doing so, token holders will not unload tokens on exchanges, causing the token price to plummet in the short run. 

How to Buy ASM Tokens

The token is available on various exchanges, including but not limited to Coinbase.

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What is the current price of Assemble Protocol?

We update our Assemble Protocol to USD currency in real-time. Get the live price of Assemble Protocol on Coinbase.

What is the market cap of Assemble Protocol?

The current market cap of Assemble Protocol is $23.85M. A high market cap implies that the asset is highly valued by the market.

What is the all time high of Assemble Protocol?

The all-time high of Assemble Protocol is $0.65. This all-time high is highest price paid for Assemble Protocol since it was launched.

What is the 24 hour trading volume of Assemble Protocol?

Over the last 24 hours, the trading volume of Assemble Protocol is $2.01M.

What other assets are similar to Assemble Protocol?

Assets that have a similar market cap to Assemble Protocol include Alpaca Finance, GuildFi, WAGMI Games, and many others. To see a full list, see our comparable market cap assets.

How many Assemble Protocol are there?

The current circulating supply of Assemble Protocol is 1.2 billion.

What is the typical holding time of Assemble Protocol?

The median time that Coinbase customers hold Assemble Protocol before selling it or sending it to another account or address is 14 days.

What is the relative popularity of Assemble Protocol?

Assemble Protocol ranks 88 among tradable assets on Coinbase. Popularity is currently based on relative market cap.

What is the current trading activity of Assemble Protocol?

Currently, 63% of Coinbase users are buying Assemble Protocol. In other words, 63% of Coinbase customers have increased their net position in Assemble Protocol over the past 24 hours through trading.

Can I buy Assemble Protocol on Coinbase?

Yes, Assemble Protocol is currently available on Coinbase’s centralized exchange. For more detailed instructions, check out our helpful how to buy Assemble Protocol guide.