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Why we are here

Our mission is to create an open financial system for the world

An open financial system is one that is not controlled by any one country or company (just like the internet did for distributing information). We think this is the highest leverage way to bring about more economic freedom, innovation, efficiency, and equality of opportunity in the world. We have a ten year plan to get there.

  • Imagine if every payment in the world was as fast, cheap, and global as sending an email.
  • Imagine if anyone who had an idea for a product could have customers all over the world from day one.
  • Imagine if anyone with a smartphone had access to the the same financial services we enjoy in the developed world.

An open financial system can be a great equalizer and lift billions out of poverty while accelerating the pace of innovation around the world. This is the best way we know to change the world.

Our Priorities

01. Be The Most Trusted

We filter every decision we make through the question: "Does this help us become the most trusted brand in the space?" Trust is the sum of every interaction of customers have with us as a company. It requires us to be world class at security, compliance, technology, customer support, design, and more.

02. Be the easiest to use

Digital currency is a powerful technology, but the benefits of it will not be accessible to people unless we make it easy to use. Coinbase excels at making great products that bring the benefits of digital currency to everyone.

Coinbase Values

01. Clear communication

  • We share information efficiently, improving collaboration and productivity.
  • We’re succinct, candid, and kind.
  • We practice active listening.
  • We talk to people directly about issues, instead of concealing or choosing gossip.

02. Positive energy

  • We’re optimistic about the future and determined to get there.
  • We co-create solutions instead of choosing blame and criticism.
  • We create moments of play at work.
  • We take care of each other, and help each other grow.

03. Continuous learning

  • We view every situation as an opportunity to learn (especially when the going gets tough).
  • We’re more interested in learning than being right.
  • We value giving and receiving regular feedback.
  • We learn from and mentor those around us.

04. Efficient execution

  • We complete high quality work quickly by working smarter, not harder.
  • We value completing tasks, instead of just talking about them.
  • We prefer automation over manual work.
  • We prioritize, focusing on the 20% that will get us 80% of the impact.

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