LATOKEN (LA) is a crypto exchange that focuses on providing liquidity for new tokens. The platform implements a blockchain to create and trade asset tokens. LATOKEN enables owners of the assets to unlock their value by developing and trading their asset tokens. The LATOKEN platform aims to increase the transparency and liquidity of assets and also reduce transaction costs. The platform also provides transparent value discovery and diversification to crypto holders across various asset classes by creating or listing third-party asset tokens. 

LATOKEN is based on a profitable home equity marketplace and a back-office for hedge funds. The platform's main aim is to facilitate a broad utilization of cryptocurrencies in the real economy and allows holders to diversify their portfolios by linking the tokens as the real price of the assets. 

According to the whitepaper, LATOKEN (LA) tokens are blockchain tokens created as part of a decentralized software protocol. LA can also be referred to as crypto tokens issued on the Ethereum platform based on the ERC-20 standard contract. 

LA is the native coin for trading asset tokens. It is utilized for liquidity enhancement and market making by the LATOKEN liquidity fund. Therefore, the demand of LA correlates with trading volume on the LATOKEN platform. LA is a utility token created to support transactions on the LATOKEN platform acquired by crypto holders and asset owners. 

LATOKEN (LA) team has a strong track record in hedge fund management, trading terminals, and marketplace development. Founder and CEO Valentin Preobrazhenskiy introduced LATOKEN with other team members, including Danila Simonov, Roman Zhdanov, and Denis Simagin. The LA token was launched in 2017 with a maximum supply of 1,000,000,000 coins.