apM Coin (APM) is a blockchain-powered customer reward management platform for the leading wholesale Korean Fashion Mall. According to its whitepaper, apM Coin project aims to optimize offline and online business-to-business (B2B) transactions in partnership with Korea's B2B fashion malls apM, apM Place, and apM Luxe. As per the link on its website, in partnership with apM Group, a Korean wholesale fashion market, the apM Coin project aims to provide services targeting more than 1,300 wholesale brands and millions of daily visitors in its three fashion malls Dongdaemun. apM Coin's project contemplates blockchain, cloud network, and data analysis technology to current customer rewards systems to enhance customer advantages. 

 apM Coin project plans to give the right kind of customer reward management system for a long-term relationship with customers and vendors of the Dongdaemun B2B fashion market. By providing a customer management platform to the B2B market, the project aims to collect the customer data of the fashion market and provide effective customer services to meet users' needs. Blockchain technology enables the reward management system of apM Coin project to interact with other organizations' loyalty management systems through protocols and smart contracts. A smart contract is a self-regulated contract with the term of the agreement between traders directly written into lines of code. The project plans to develop customer rewards as a payment method in the Dongdaemun fashion market and build a secure digital payment system. The blockchain-powered solution of the project provides real-time reward management and improves Interoperability. 

apM Coin project seeks to launch a mobile application named apM Members. Through this mobile app, vendors can earn and redeem customer rewards and receive updates on the latest shopping information. apM Members have a QR code-based payment service suitable for fast business transactions between wholesalers and customers. However, the apM Coin project has apM Chain Platform, a customer reward platform. The apM Chain platform system consists of the blockchain, business, and application layers. 

The platform runs on the token represented as APM, built over Ethereum. apM Coin tokens seek to be used as a payment method when the app users purchase apM digital vouchers sold on apM Chain platform. APM can be used when the vendors access customer management services. Furthermore, for sustainable development of token economy, apM Coin project aims to burn a part of apM Coin tokens forever. 

Richard Kwang Il Seok is the CEO of the apM Coin (APM). The token's total supply is 1,812,500,000 APM.