CashCow protocol is a community-driven initiative to build an NFT (non-fungible token) based on a play-to-earn blockchain game. CashCow aims to show that value is created by people, communities, and those who drive the initiative forward. This platform also seeks to demonstrate that a community-driven economy can progress to new heights and become a viable alternative to today's traditional currencies.

As the whitepaper states, everything on the platform is transparent, and the smart contract on the blockchain contains all of the information. CashCow offers two tokens—CashCow token (COW) and the MILK token. The CashCow token is the protocol's first feature. Also, CashCow is a low-supply token, and the circulating supply is always decreasing as more transactions take place on the blockchain. When users keep the COW tokens in their wallets, they receive more. Users receive a 4% cut on every transaction if they keep CashCow in their wallets. Every transaction adds to the liquidity pool (pool of tokens), ensuring that members can sell their CashCow when they choose.

The second token of the platform, MILK, has an infinite supply. However, MILK has a burning mechanism in which a part of MILK tokens used on the NFT Marketplace is burned. Token burning is a process of destroying the tokens so that the token's supply reduces and the value of the token increases. The tokens are burned by sending the tokens to a burn address from where the tokens cannot be retrieved. Hence, the tokens are lost permanently.

Furthermore, the MILK token has various functionalities, like rewarding CashCow’s Staking Pools users. MILK token is also the in-game currency of the CashCow play-to-earn game and is used to convert a digital file into a crypto collectible or NFT.

Because this is a community-driven project, the CashCow team desires to remain anonymous.