IYSMYNE is a social-plus NFT marketplace powered by NFT Labs, Inc. The platform aims to build an officially licensed NFTs marketplace that is socially acceptable and wherein users can directly trade NFTs with athletes, movie stars, production studios, etc. The ITSMYNE platforms also intend to include Web 2.0 audiences, allowing people to “talk NFTs and trade NFTs” with an option to pay in traditional or cryptocurrency. The platform also offers a custodial wallet system to users for an effortless trading experience.

According to the website, the NFT world is evolving, and the NFT marketplace is facing roadblocks in demand and supply. Thus, the team aims to form NFTs as the core of its ecosystem and develop a network cable that provides a lasting user experience while running on the ERC-721 codebase. The primary focus of the ITSMYNE platform is having a Unique Selling Point (USP) for NFT-as-a-service (NaaS) that enables users to scale and generate revenue by influential onboarding of brands, teams, and influencer NFTs.

Further, the platform intends to offer creator features like environment-friendly NFT minting; personalized wallet; conversion of raw NFT digital content into a 3D format; pre-defined earning from NFT sales; earnings in traditional currency; user-friendly for both creators and traders. In addition, the platform aims to offer several unique features to traders: the ITSMYNE community; an inclusive platform for crypto and non-crypto audiences; access to purchase worthy, authentic, and premium collectibles; and complete fractional ownership for using MYNE tokens.

MYNE is a BEP20 multi-utility token that empowers the supply of the ITSMYNE ecosystem. Users can fix an amount and accelerate MYNE staking, pool farming, safe listing NFTs, and partners applications on the ITSMYNE platform. The platform also aims to use MYNE as a governance token for submitting proposals, funding, and voting for the improvement of the ecosystem. Apart from this, users can receive fractional ownership and ITSMYNE star rewards by using MYNE to pool funds with friends and other fans while co-owning and receiving rewards for high-value NFTs.

Atharva Sabnis (CEO) and Ayan Uali (CTO) are the cofounders of the ITSMYNE ecosystem. The ecosystem intends to issue a maximum supply of 100 million MYNE tokens for trading and rewarding cases.