Unique One (RARE) is a digital art marketplace that aims to support artists and remove exploitative practices in the NFT space. According to the website, Unique One is a completely decentralized network owned and governed by the digital arts community that brings artists, creators, and collectors together as one. The platform runs on not-for-profit principles and seeks to provide the artists full price for their work.

Furthermore, Unique One aims to be a community-run NFT art marketplace. NFT is a blockchain-based token that may be used to verify the authenticity and ownership of any asset. Thus, the platform intends to be open to NFT artists without any exposure. Other than artists, the platform also targets creators, buyers, sellers, traders, and NFT collectors. The end goal for the Unique One team is to create a decentralized marketplace that is independently operated by the community.

$RARE is the token that is used to govern the ecosystem of the Unique One platform. The token is used for NFT creation, mining, liquidity pools, and the DAO. Additionally, holders of RARE can vote on governance decisions and contests. Holders also seek to get to share the platform fees as an added privilege. A portion of the platform fee is used to buy back $RARE from the market. Then, the collected tokens are burned to reduce the circulating supply and make $RARE deflationary in nature. The deflationary nature of the token also tends to improve the value of the token.

Unique has been developed by an anonymous team of artists, developers, designers, marketers, and project managers. The mainnet was launched on the Ethereum blockchain in December 2020.

The maximum total supply of RARE tokens is capped at 10 million, which will be minted over five years. Unique also plans to include other media features such as photography, music, videos, along with auction features on the platform.