ABBC is a blockchain platform that seeks secure payment transactions for cryptocurrency for every individual. The platform aims to facilitate retail implementation of cryptocurrencies. Besides this, ABBC aims to make online shopping safer and more enjoyable for end users.

Some of the problems identified with the current retail industry are slow payments, limited options for payment, and heavy transaction fees. Therefore, the platform's founders proposed a better solution for the existing e-commerce industry that seeks to make digital payments and online shopping more accessible and secure. The whitepaper states that the primary target audience for the platform is the owners of medium and small marketplaces. Moreover, the platform aims to bring personalized payment instruments based on blockchain technology.

One of the ABBC platform features is the digital wallet service through which users can carry out transactions at their convenience. The digital wallet seeks to remove the fear of stolen assets, mishandled data, and hacked accounts. The wallet aims to create opportunities for merchants to build customized loyalty programs for the buyers. Moreover, the platform has a feature of multi-currency, which aims to support additional cryptocurrencies, apart from ABBC token. Also, the platform seeks to execute several security features to maintain users’ privacy and their control over their digital items. ABBC aims to incorporate biometrics on the system so that only the legal owners can access their wallets and not any other individual. Moreover, the platform seeks to offer a referral fee to solution providers and merchants on inviting their friends to join the platform.

The native token of the ABBC platform is ABBC. Token holders can benefit from fewer transaction fees, higher throughput performance, and a considerable amount of volume in different trading pairs. Staking of ABBC tokens can help the users acquire CPU, NET, and RAM resources. CPU and NET can offer the computing resources and bandwidth of the network, whereas RAM can be employed for storing information such as smart contract position and account details.

The platform's launch took place in 2017. The organization is based in Minsk (Belarus) and Dubai (UAE). Jason Daniel Paul Philip is the founder and CEO of the ABBC platform. He has eight years of experience in the IT industry and is an expert in Javascript and mobile application development.