The Etherland platform is built on Etherland’s World Metaverse . The Etherland platform is a mixture of interoperable technologies that connect internet users' digital data to the actual world. The primary goal of the Etherland platform is to change land property identification management by supplying or converting paper-based documents into IPFS data. IPFS or InterPlanetary File System helps store and share content files on a distributed network like a blockchain. Since IPFS stores data in a decentralized manner, it ensures that the data can be accessed at any moment by anybody for a nearly indefinite amount of time.

The website states that Estatepedia, which is a real-estate information platform built on the top of Etherland’s World Metaverse, aims to solve problems related to real estate throughout the world. It enables the common public to create, own, and secure their content. Etherland tends to support hosting the same content information on IPFS. As the IPFS looks after redundancy in information, the Etherland blockchain works as a stamp that connects the owner to his land or property. It also provides a complete history of the ownership changes and updates on its information. The Etherland blockchain also interacts with the decentralized data system to guarantee the accurate tracking, traceability, and history of land information.

As per the platform’s website on the World Metaverse, every land identification represents a unique location in the world, which is called LAND ID. Users are free to own or exchange their Land Identification (Land ID) tokens on Etherland’s World Metaverse. If an applicant wishes to register a residential home or an enterprise and wants to digitalize the property after adequate legal information verification, the LAND ID is marked as “verified”.

ELAND is the native token of the Etherland platform based on ERC-20 standards on the Ethereum blockchain. The token is mainly used in green projects, serious gaming, data storage, and real estate applications. The token also brings NFT collectibles, Global Real Estate, and DeFi together under one roof. Moreover, the users can swap the ELAND token on Uniswap and DEX. According to its tokenomics, ELAND is specially developed for strong adoption around potent real estate data and mapping apps such as Etherland.