Coinbase Logo

The Coinbase Mission, Vision & Strategy

By Author


, July 31, 2019

, 1 min read time


Three years ago, I published the Coinbase Secret Master Plan. Though much of it still holds true today, a lot has changed in the world of crypto and it’s time to share an update. This week, we hosted an open house where I shared an update on our mission, vision, and strategy at Coinbase. In the spirit of “default to open” I also wanted to share a video of that talk here.

At Coinbase, our mission is to build an open financial system. We’re doing this to increase the amount of economic freedom in the world, a measurable concept that can be greatly accelerated with the adoption of cryptocurrency.

In this video, I define economic freedom, talk about how cryptocurrency can increase it, and share how Coinbase can materially change this in the coming years.

Video highlight
Play video


I hope you’ll take a look and share feedback. If you’re interested in joining us, please check out our careers page for opportunities within Coinbase. We’d love for you to join us on this journey.

Follow us on Twitter

Like us on Facebook

Follow us on Instagram

Subscribe on YouTube

Coinbase logo