TLDR: Coinbase and BlackRock to create new access points for institutional crypto adoption by connecting Coinbase Prime and Aladdin
By Brett Tejpaul, Greg Tusar
, August 4, 2022
, 3 min read time
Over the past few years, Coinbase has played a central role in developing and strengthening crypto markets as the safest, most trusted bridge to the cryptoeconomy. Today marks an exciting next step on our journey as we announce that Coinbase is partnering with BlackRock, the world’s largest asset manager, to provide institutional clients of Aladdin®, BlackRock’s end-to-end investment management platform, with direct access to crypto, starting with bitcoin, through connectivity with Coinbase Prime. Coinbase Prime will provide crypto trading, custody, prime brokerage, and reporting capabilities to Aladdin’s Institutional client base who are also clients of Coinbase.
Built for institutions, Coinbase Prime integrates advanced agency trading, custody, prime financing, staking, and staking infrastructure, data, and reporting that supports the entire transaction lifecycle. We combine these capabilities with leading security, insurance, and compliance practices to provide institutional clients of Coinbase with a full-service platform to access crypto markets at scale. Coinbase’s clients include hedge funds, asset allocators, financial institutions, corporate treasuries and other institutions.
Our scale, experience and integrated product offering represented what BlackRock believes to be a logical partner for Aladdin.
“Our institutional clients are increasingly interested in gaining exposure to digital asset markets and are focused on how to efficiently manage the operational lifecycle of these assets,” said Joseph Chalom, Global Head of Strategic Ecosystem Partnerships at BlackRock. “This connectivity with Aladdin will allow clients to manage their bitcoin exposures directly in their existing portfolio management and trading workflows for a whole portfolio view of risk across asset classes.”
The Coinbase partnership between BlackRock and Aladdin is an exciting milestone for our firm. As the trusted partner enabling institutions to participate and transact in the cryptoeconomy, we are committed to pushing the industry forward and creating new access points as institutional crypto adoption continues to rapidly accelerate. We are honored to partner with an industry leader and look forward to furthering Coinbase’s goal of providing greater access and transparency to crypto.
BlackRock and Coinbase will continue to progress the platform integration and will roll out functionality in phases to interested clients. Access is available for institutions contracted with both Aladdin and Coinbase. To gain access or learn more about the capabilities, please reach out to email@example.com.
About Coinbase Prime
Coinbase Prime is the leading institutional prime broker platform for crypto assets, trusted by over 13,000 institutional clients.
Coinbase Prime is a fully integrated platform built specifically for institutions to support the entire transaction lifecycle including advanced multi-venue agency trade execution for 200 assets, custody for more than 300 assets, prime financing, staking and staking infrastructure, data and analytics, and reporting.
Institutions can access Coinbase Prime directly via a user interface or as an integrated platform via APIs to offer crypto related products such as ETPs and ETFs, custodial solutions, or brokerage for institutional, private wealth, and retail clients.
Coinbase Prime’s custodian, Coinbase Custody Trust Company, is a qualified custodian and a New York limited purpose trust company regulated by the New York Department of Financial Services. Coinbase Custody Trust Company is a fiduciary under New York state banking law.
To learn more about Coinbase Institutional’s solutions, including more information about Coinbase Prime, click here.
Disclaimer: This content is intended for informational purposes only, and does not constitute the provision of investment advice. For more information, please visit www.coinbase.com.
About Brett Tejpaul and Greg Tusar
Brett Tejpaul serves as Head of Coinbase Institutional, where he is in charge of expanding Coinbase’s institutional client base, introducing new features and services that institutional investors expect, and continuing to educate the institutional community about crypto. Prior to Coinbase, Brett served s the Global Head of Sales at Barclays and held leadership roles at JP Morgan. Brett received his Bachelor of Science degree from Boston College.
Greg Tusar serves as VP, Institutional Product for Coinbase, leading the firm’s efforts in areas like Prime Brokerage and Custody, Financing, and Coinbase Exchange. Greg joined Coinbase when the company acquired Tagomi Systems, where he was co-founder and CTO. Before Tagomi, Greg was Head of Global Execution Services and Platforms at KCG Holdings, and spent 13 years at Goldman Sachs, most recently as a Partner and global head of the firm’s equities electronic trading business.
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